Maine Crisp Company Releases Brand Refresh and Updated Packaging

October 02, 2019 2 min read

Maine Crisp Company Releases Brand Refresh and Updated Packaging

Waterville, ME (October 2, 2019)Maine Crisp Company, a specialty cracker business, launches their third generation of novel packaging after working with Anchour of Lewiston, ME, an award winning design and branding agency. The Maine Crisp founders have now worked with the Anchour team on multiple successful projects including the second generation of packaging and website rebranding. 

Maine Crisp co-founder Karen Getz claimed, “Their creative and production talents are obvious in their work and this latest generation of packaging is no exception. The product shots, ingredient photography, brand messaging and color choices are outstanding. Having visited many stores with the new packaging, they stand out among their peers, and that is a win”. 

With new products competing for shelf-space in high end grocers and specialty shops, CPG companies are having to up the ante to get customer attention. Getz, assured with the work of Anchour said, “We know that the new packaging continues to be instrumental in getting us onto the shelves at premium retail locations such as Eataly Boston and DiBruno Bros, in Philadelphia.” 

About Anchour
Anchour is an award winning design agency that specializes in brand strategy, web design, digital marketing, and content creation. From restaurants to well loved Maine companies like Marden’s, Anchour helps businesses create a strong identity and tells their story.

About Maine Crisp
Founded and operating out of Waterville, Maine, Maine Crisp Company is a pioneer in using naturally gluten-free buckwheat and a unique combination of nuts, seeds and dried fruit. The resulting crackers are being served in some of the finest cheese shops and specialty food stores in the nation.  The three flavors are Wild Blueberry Walnut, Cranberry Almond and Cinnamon Maple. They will be joined by others as the company grows.

Contact: Steve Getz
Co-founder/VP of Marketing
Maine Crisp Company

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